The crucial issue for the GOP is how do you deal with
a President up for re-election that many Americans personally don’t care for but
whose policies are popular? If Trump
decides to run for re-election, the GOP candidates will have to run with the
top of the ticket and our goal is to review the divide between Trump policies and
many voter’s personal disdain for Trump to find issues that can form a winning
coalition. A national online panel poll
by Evolving Strategies finds issues that many Trump voters and non-trump voters
agree on to design a campaign that emphasizes issues over personalities. In another report Americas Majority
researcher JD Johannes will dig deep into the personality and identity factors
that will affect elections in 2020 and beyond.
The first reality is that less than 30% of all voters approve
of Trump’s personal behavior and only 2/3 of Trump Voters approve of the
President’s personal behavior.
However 45% of voters approve of the job he was
doing. This poll is similar to others as
recent YouGov and Reuters have his approval at 45% and Rasmussen over the past
months had seen his poll numbers ranging from 46% to 51%. So many Americans, in spite of their visceral
dislike of Trump, do appreciate the job he is doing. As the chart clearly illustrates, there is
sharp electoral divide on Trump’s job approval with only tiny sliver of
non-Trump voters approving of the job he is doing.
That sliver of non-Trump voters more than doubles when
it comes to approving his economic policies.
Overall 51% of voters approve of his handling of the economy and that includes
97% of Trump voters and 16% of non-Trump voters. So many voters appreciate the growing economy
and this could have helped save the Senate even though it did little to help
the House.
48% of voters including 97% of Trump
voters approved of how Trump handles trade issues along with nearly 12% of
Trump not trump voters.
47%
of voters along with 96% of Trump voters and 9% of not Trump voters favored his
approach to foreign policy
To go with 46% of voters and 96% of Trump voters and
10% of not Trump voters approve his immigration policy.
Many voters view Trump with personal disdain but are
more likely to support his policies. As
we examine specific policies, we found that there policies that a significant
portion of Not Trump Voters agreed with Trump policies even if they personally
disliked the man.
Abortion: 55% of all voters including nearly 40% of not
Trump voters and slightly over three quarters of Trump voters favored a ban on
abortions after 20 weeks. This correspond
with other polls we conducted with Voice Broadcasting and Cyngal in which the
majority of voters favored restricting abortions after the second
trimester. Even many who viewed
themselves as pro-choice agreed that abortions are not unlimited right for
women and that babies are endowed with right to life, the only debate was where
do you draw the line to protect the unborn.
While many within the Republican have decided that abortion was a losing
issues for many voters, our data showed that so many Americans are now pro-life
that the liberal position is out of step with the mainstream.
Healthcare On single payer, 80% of
not Trump voters favored single payer as oppose to only 16% of Trump voters and
55% of all voters but when asked about allowing health insurances that provides
choices and fewer benefits to reduce cost, we see consensus. 77% of all voters favored allowing more
choices and lower priced healthcare plans along with 65% of not Trump Voters
and 92% of Trump voters.
The reason health care is a near permanent issue is
the constant rise in premium prices.
Even in many employer-sponsored plans the employee’s portion of the
premium for a family plan is nearly as much as their mortgage. Many voters see the tax increases associated
with Medicare For All as just shifting money from the Premium Bucket to the
Federal Income Tax Bucket with the advantage of guaranteed health care coverage
for pre-existing conditions and if they are out of work.
Republicans need to talk about the need for choices, lower
prices and most importantly, allowing voters to keep their health care plan if
they like their health care plan and keep their Doctor, if they like their
Doctors. These are values that all
voters agree with and Single player plans discard the choice elements as the
government will determine your care, your plan and your doctor.
Tariffs–
Voters are undecided whether Trump’s tariff strategy is designed to increase
trade and get better deals or are protectionist approach to protect jobs. One friend who is a free trader mentioned to
us that he can understand the approach of using tariffs to get better deals and
increase trade but he is not favoring tariffs as a permanent approach. Trump ran as a protectionist but his approach
so far has moved toward getting better trade deals as with his recent NAFTA
deal in which minor adjustments were made to help protect American jobs while
maintaining the main framework of trade.
On occasion the White House has stated that the goal is zero tariffs and
that can only happen when there is truly free trade. As long as other countries erect barriers,
the White House is going to tit-for-tat against those countries.
62% of Voters including nearly 39% of not Trump voters
and 92% of Trump voters favor Trump tariffs as a means to get better deals,
while nearly 56% of voters view tariffs as need to protect jobs including 32%
of not Trump voters and 86% of Trump voters.
Trump policies of using tariffs as a strategy to
either protect jobs or get better deals have 32% to 40% of not Trump voters
already in agreement with Trump on this issue and this gives GOP an opening to use
this to get enough of not Trump voters to join their coalition.
Debts,
Deficits and Inequality– There is one issue in our polling
that Americans agree on, increasing debts, deficits or spending hurts the
economy and in this poll, 87% of all voters agreed along with 83% of not Trump
voters and 92% of Trump voters. The
deficits worry voters even it doesn’t worry politicians and if nothing else,
this shows the potential of a Ross Perot candidate in 2020 or close facsimile. Trump may be that figure and the GOP as a
Party can promote an agenda that protects job creation and growth while dealing
with deficits and debts.
Only 37% of voters wanted politicians to focus on
dealing with inequality and only 59% of Not Trump voters favored reducing
inequality between the 1% and the rest of us, so that means nearly two out of
every five not Trump voters favor policies dealing with economic growth. In this election, the tax cuts produced
economic growth but not necessarily loyalty among many voters as those suburban
voters in blue states saw their taxes going up on 2019 due to the deduction
reductions in state and local taxes.
Instead of blaming those state legislators who jumped the taxes upward,
they blame their GOP congressmen. And in
many cases the benefits of the tax cut for individual workers were gobbled up
by health insurance premium increases so they never observed an increase in
their paycheck. However,
as we have seen, growth is important to voters, more so than dealing with
inequality. All of our pollsters,
Cyngal, Voice Broadcasting and Evolving strategies saw this trend.
Republicans need to view economic issues as promoting
job growth and moving the economy forward by promoting a fair opportunity to
succeed. One way is to talk of an
economic policy that uses Tariffs to open up trade opportunities and
liberalizing trade while protecting jobs, a fine line to be sure but something
that can happen along with reducing debts, deficits and keeping federal
spending in line. Voters will understand
the connection between the two if there is a political party that defends it.
Immigration-Evolving
Strategies, like our other pollsters, sees a divide on immigration between keep
immigration levels where they are or increasing them and those voters who view
increased immigration as preventing assimilation or hurts jobs of those in the
lower income and lower middle Class. Many voters no longer believe that
increasing immigration levels helps the economy and their own economic
prospects. 47% of voters see high
immigrations levels as diluting traditional values including 20% of Not Trump
voters and 84% of Trump voters. One of
every five not Trump voters view increase immigration as a negative not a
positive. A key question for future
study is are there enough voters willing to switch on this issue if this is
combined with Republican plan on Tariffs to induce better trade terms and
pro-growth economic message for the Middle Class?
Energy
dominance and climate change– 39% supported energy
dominance which is lower than other polls we did, but Evolving Strategies used
the qualifying phrase “by reducing regulations” that other pollsters did not. Without the latter phrase, the support went
up over 50% and if Republicans can convince voters that energy dominance can be
done safely and protect the environment, then it is a winning issue.
We have found in all of our polls that the majority of
voters when presented with a more accurate view of the scientific debate over
climate, reject the notion that human activity is the main cause of climate
change for a more nuanced view that human activities along with natural events are
behind climate change. All groups were
similar with 48% on this score and when you combined those who believe in
natural events causing climate change with the combinations of both human
events and natural events, over 50% of even Not Trump voters rejected the alarmists
positions that climate change is strictly or mostly a man-made affair.
Conclusion-
There are many issues in which Not Trump voters agree with Trump voters in
large enough numbers for the GOP to make the case that they are the party of
change and opportunity and build a winning coalition. As the Democratic Party moves left, the GOP
has a chance to entice enough Not Trump voters to join their coalition even
with their personal dislike of Trump.
On abortion, the majority of voters are pro-life and support
restrictions on abortion, the only question is where to begin the restrictions. On
trade, at least a third of Not Trump voters see the merit of Trump trade
strategy. On economic growth, Trump and
Not Trump voters view increasing debts, deficits or even spending as hurting
the economic showing the rejection of Keynesian economics. From 47% to 52%, voters overall approve of
Trump handling of trade issues, immigration, economy and foreign affairs even
if they don’t particularly care for him on a personal level.
On Health care, most voters prefer choices in their
health care, they want to keep their plans if they like them or keep their
doctor and here the GOP can win if they chose to promote a health care plan
that offers those things.
The Democrat’s leading candidates will either be
billionaires like Michael Bloomberg or Tom Steyer or they will go to younger
more leftist candidates such as California Senator Kamala Harris, so
likeability issue may not be factor as it wasn’t in 2016 when the Democrats
nominated one of the most unlikeable candidates ever in Hillary Clinton. Ted Cruz survived a tough Senate race in 2018
despite being unlikable and outspent two to one, so being likable could be
overlooked if the alternative is worse and the plan that Trump promoted in 2016
is working.
For many Republican candidates, there is a discomfort with
having Trump on top of the ticket. Many GOP voters though like Trump more than
their candidates for U.S. House and Senate so Republicans need to run on a
positive message that they will be the party of reform and the Middle
Class. Even with the recent gains by
Democrats, the Democrat Party is still a Party of the two coasts and no longer
the party of Middle America or the South.
Much of Middle America and the South still remains Republican so the key
issue for the GOP is whether they can get enough of the Democratic base to
build a new coalition in key Midwest States just as Michigan or Wisconsin plus
make inroads in Western states just as Colorado and Nevada.
In Florida, school choice prompted 18% of black women
to vote for Ron DeSantis and this alone would have propelled DeSantis to
victory. In Tennessee, Martha Blackburn
cleaned up in the suburbs, exceeded national average among blacks and Hispanics
(gaining 45% of Hispanic voters in her state).
In Missouri, Josh Hawley had similar success in both the Suburbs and
with minorities plus turnout among black voters cratered for Claire McCaskill
and Hawley did very similar among Hispanics than Blackburn.
De Santis, Hawley and Blackburn received over 50% of
suburban votes while on a national average the GOP only received 49%, the same
as Democrats. The lesson for GOP is to
study these candidacies. Rick Scott did well among Hispanics and that even
includes Puerto Rican voters and like De Santis, expanded his reach into the
Suburbs.
These candidates expanded upon the Trump coalition of
2016 and won as a result. The key for
Republicans is to fight on issues and expanding the theme on fair opportunity
to succeed. In 2020 and as long as the
economy holds, the 2020 election will be a values election with values meaning
more than just traditional social issues but more broad value battle including
should voters chose their health care plan and their doctors or should the
government do it for them? On the
abortion issue, the battle will be on the value of when is life worth
protecting or does the unborn allowed no rights to life? On economy, which values is more important,
the right to a job and opportunity or do we engage in the politics of envy at
the expense of opportunity.
The GOP won’t have an easy time with Trump on the top
of the ticket due to his personality but his ideas are more popular than his
opponent’s will be and that is the battleground that needs to be fought, the
battleground of ideas.